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UI charges students a high price for laundry
She looks forward to the weekends she goes home; she can do her laundry for free. “When I do laundry, I"ll usually have to do two loads, so it"s $ 5,” she said. Residents in UI dorms and university apartments pay $ 1.50 for washers and $ 1 for drying. Big …
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Make your own Swedish smörgåsbord
It is perfectly acceptable, yes, even preferable, to purchase a tub of pickled herring. Serve as is, or doctor the fish with a fresh brine or sour cream dressing. Patrice Johnson is the 2012 winner of the Taste cookie contest, with her Royal Sweets …
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Reading the North: Alaska watercolors, new Edie Kiglatuk mystery
The blurb: This colorful and vibrant collection of watercolors by renowned artist Barbara Lavallee includes images inspired by Alaska communities and landscapes. The book unites classic works and new images in a delightful cross-section of the artist"s …
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ObamaCare Opportunity
If that doesn"t work, you would have to purchase the land from the true owners (all land must be owned by someone). If they would not sell, then you"re screwed. Property law, which focuses very strictly on the text of a deed, can be very “cruel” and …
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Dems, It?s Time to Dump Dixie
The main point is this: Trying to win Southern seats is not worth the ideological cost for Democrats. But it"s not just a question of numbers. The main point is this: Trying to win Southern seats is not worth the ideological cost for Democrats. As …
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Adis to the Diva Duchess
One of the first books published in America about the Holocaust, a memoir titled Five Chimneys in hardcover, in 1947 was sensationally retitled I Survived Hitler"s Ovens for paperback, sporting the cover blurb, “The Uncensored Truth.” Cold War fears …
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Search for bodies from Japan volcano halted
The search for bodies from an erupting volcano in central Japan was suspended Thursday as weather conditions deteriorated. Related Content. Royals crush Giants to force Game 7 · Jose Canseco accidentally shoots himself · North Korea proposes human …
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Little League Cries Foul Over Sign
forced to take down earlier this year. The league also missed a deadline to take down a concrete stand it put up without a permit. Related Content. Los Osos Valley Road Construction Begins · San Marcos Football Player Faces Vandalism Charges · Tougher …
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Hong Kong protest group rejects talks
After jarring clashes between pro-democracy protesters and opponents in Hong Kong"s densely populated Mong Kok district Friday, student leaders called off talks with the government, accusing police of allowing the violence to happen.
Read more on KEYT
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How to build a media centre PC with XBMC
To keep the overall cost down, we"re going to use the Linux Mint operating system, which comes preloaded with every media codec you"re likely to need, and the free XBMC media centre application. When you download choose the 64-bit Cinnamon version and …
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Walmart pulls "Pashtun Papa" Halloween costume after being accused of racism
Walmart also is considering a plan to match online prices from competitors such as Amazon.com, a move that could help grab more customers but could also hurt profit margins. The discounter has matched prices of local store competitors but has not …
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Chinese smugglers make big bucks on iPhone 6
At that price, the smugglers would be making over $ 1,000 per phone. Hong Kong, which has three Apple stores, is a key hub in the network — designed in part to avoid China"s import taxes. Customers leaving Apple stores in the city are sometimes offered …
Read more on WTAE Pittsburgh
World"s best nightlife cities
We prefer to exchange culture over the clinking of glasses and between the flashes of strobe lights. Conversations punctuated by "Prost!" and "Salud!" show us more than any guidebook. I view myself as a kind of international nightlife connoisseur.
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Greene County passes million budget
The budget had to be passed by October 1 to meet the state"s deadline for basic education program school system funding. That money makes up more than half of the operating budget. The budget did not include any tax increases, but did have several cuts …
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Blue Line train derails near MOA, shuts down line to airport
Transportation officials tell KARE 11 no one was hurt when a Blue Line train derailed on Saturday afternoon. Officials say the derailment caused both northbound and southbound trains between the Mall of American and the Minneapolis-St. Paul …
Read more on Rick Kupchella’s BringMeTheNews
Suspect in Hannah Graham case in custody
The only known suspect in the disappearance of University of Virginia student Hannah Graham was in custody Wednesday night. More Content. Issa hits White House over Ebola czar… NYC"s first Ebola patient: Where… Mother of US hostage asks for ISIS.
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Effort to unionize faculty begins at U of M"s Twin Cities campus
Faculty members at the University of Minnesota-Twin Cities are being contacted by one of the nation"s largest labor organizations in an effort to get them to join the union. The Minnesota Daily reports that the university"s faculty, including …
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Gophers run over Spartans in decisive victory
Streveler, who was starting in place of the injured Mitch Leidner, impacted the game in other ways as he rushed for 161 yards in the game. David Cobb led the ground attack, he ran for 207 yards on 34 carries to bury the Spartans. As a team Minnesota …
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Forget hotels and kennels — now there"s Airbnb for dogs
When Stephanie Dedels, a Charlestown mom and dog owner, started hosting dogs for vacationing owners through www.dogvacay.com — think Airbnb for canines — she figured that at $ 35 a night she"d earn easy money and have some fun. And she has.
Read more on Boston Globe
Moving Forward: Canadian Publishing 2014
Robin Philpot, president of Baraka Books in Montreal, says that Amazon"s discount and co-op fees force publishers to increase book prices. “You have no choice but to sell through Amazon, and yet they take so much. The result is that book prices go up.
Read more on Publishers Weekly
Sapphire Radeon R9 285 2GB ITX Compact Overclocked Video Card Review
Turning to the back of the box, we"ve got a short blurb on the left hand side, while on the right hand side we see some of the features explained in a bit more detail. … The prices listed are valid at the time of writing, but can change at any time …
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Mountain View, California (PRWEB) September 03, 2014
Social referral traffic on Frecklebox – provider of personalized gifts for children – is driving a high sales conversion rate of 36.65%. Frecklebox is using ShopSocially’s social commerce platform to generate this high quality referral traffic by encouraging site visitors to recommend Frecklebox to their friends and share their purchases on social media. Social posts generated through this is converting Frecklebox website into a word-of-mouth powerhouse, driving a viral spread of brand.
Frecklebox is using ShopSocially’s Social Connect app to incentivize site users to connect with their brand on Facebook. As users connect with Frecklebox brand, they share their rich social profile with Frecklebox and also generate a social referral. User comments or share blurbs in these social referrals adds to the impact of these social referrals. Frecklebox used ShopSocially’s built-in A/B testing framework to precisely gauge this impact on sales. Users for whom adding comment was made compulsory while recommending Frecklebox on Facebook showed 36.36% higher sharing and resulted in 4.13% higher sales conversion rate than for users for whom comment was kept optional.
“Frecklebox’s mission is to entertain and educate through innovative and personalized gifts for children. Social recommendations are spreading the joy of personalized gifts far and wide on social media, and also driving high sales conversion rate on our website.” said Mark Sarpa, CEO at Frecklebox.com. “ShopSocially is getting us high quality social referral traffic. Their built-in A/B testing feature helped us evaluate the exact business impact of our social commerce strategy.”
Email IDs acquired through traditional email acquisition tools need to be verified, for which site users have to leave website and go to their inbox. When users are incentivized to connect using Social Connect, they share their pre-verified email ID which is being used to login to Facebook and other rich information like age, gender, location, interest, friends graph; and receive incentive in-line on the app. They never have to leave Frecklebox website. Users feel they have ‘earned’ the coupon by investing their social capital behind the recommendation, and hence they tend to convert at higher rate. For Frecklebox, this conversion rate is as high as 36.65%.
Additionally, Frecklebox is using below ShopSocially apps to implement its social commerce strategy:
(i) Share-a-Purchase App: Frecklebox is converting its customers into brand ambassadors by encouraging them to share their purchases on social media. Through this, Frecklebox is capturing the customer delight on order completion and converting it into social recommendations.
(ii) Get-a-Fan App: Website visitors for Frecklebox are users with obvious purchase intent. ShopSocially’s Get-a-Fan app leverages this purchase intent to convert users into Facebook fans. In holiday shopping season of 2013, Frecklebox converted 5.15% of its website visitors into genuine Facebook fans.
Social networks are designed for peer-to-peer communication among users and not to carry brand communication. Owing to this, marketers trying to adopt B2C strategies of pushing brand messages on social networks have seen mixed results for their social media efforts. For deriving maximum results, marketers should embed social on their site and drive word-of-mouth promotions through their customers. C2C strategies using onsite social modules from ShopSocially will turn customers into brand ambassadors, yielding high social ROI. This becomes more pertinent for retailers in the holiday shopping season when bulk of the year’s sales happen.
“Customers trust recommendations from friends on social media more than brand messages. Social recommendations have higher credibility and hence social traffic emanating from these recommendations converts at a high rate.” commented Jai Rawat, CEO of ShopSocially. “Frecklebox’s success with social traffic emphasizes the true potential of social for retailers.”
About Frecklebox
Frecklebox is on a mission to educate and entertain. Through their online store, Frecklebox offers truly unique, personalized gifts for children at affordable prices. Frecklebox makes it quick and easy to customize each item so it prominently features the name of the child who will receive the gift. Frecklebox has an entertaining selection of personalized books, posters, growth charts, journal books, coloring books, stickers, placemats, puzzles, and other personalized items which are designed to delight children and friends.
About ShopSocially
ShopSocially is a SaaS social commerce platform driving millions of dollars in incremental revenue, new customer acquisition, improved SEO rank, growth in Facebook fan base, and word-of-mouth branding for 100s of top brands. ShopSocially platform enables a suite of onsite social apps for ecommerce sites. Some key apps include purchase sharing, social login, social demand generation, social proof showcase, shopping community, social SEO, social photo testimonials and more. ShopSocially has won several awards and has also been featured by Facebook in a Social Commerce case study. Launched in Oct 2010, ShopSocially is a privately held company in Mountain View, CA. For contact information, please visit [http://shopsocially.com/platform/request-a-demo.html
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