Monday, 6 April 2015

Trunk Show Ideas

Post from http://www.danieluk.net

If you are a fashion designer or artist who makes one of kind pieces, arranging for a trunk show can be beneficial for you in many ways. It offers you an opportunity to show your loyal customers your entire line of merchandise. No matter whether you want to arrange for a traditional trunk show or online trunk show, careful planning is a must. Here are some fantastic trunk show ideas to help you make your event successful.


It is worth to decide first whether you want to arrange an individual trunk show or a group one. Think about various items that will work together. What you show has a great impact on your marketing, so you need to pick the items carefully. Offering custom options is one of the awesome trunk show ideas that can help you attract fashionable customers who want exclusive items.


Arranging for the show at right time is the key to success. Discuss with your venue administrators and other participants to schedule something that works for all. The time of day, weekends and weekdays can make significant difference in traffic. Your show time should not conflict with any other important events in the nearby places. If you are planning for a group trunk show, you need to take more time in creating work for the show and marketing. A vacation trunk show is often beneficial. You can even choose the days around a special day. For instance, if you create romantic gifts, you can plan your trunk show before Valentine’s Day.



Choosing a theme is one of the brilliant trunk show ideas. Themes are an ideal tool for dazzling creativity. They also help bring concentration of a large number of new customers. You can pick a theme and play with that idea in your advertising. For instance, if you choose chocolate theme, you can offer a variety of chocolates at the refreshment table.


You need not spend more money for marketing. You can use social networking sites like Twitter and Facebook and blogs to market your trunk show. If you have a website, you can publicize your event in it. You can create a list of specific guests and invite them electronically via email or Facebook. You can also consider traditional modes of advertising like newspaper ads. Putting a guest book near the refreshment tables is a smart trunk show idea, as it helps you get the names, phone numbers and email Ids of interested people who attend your show.


It is important to create a festive atmosphere, so that people attending your trunk show will enjoy a lot of fun. Ensure that the ambience is relaxing and inviting your guests to shop. You need to show that you really care about your guests. Be friendly and courteous to your customers. If you are more helpful, you can increase your sales easily. Displaying photos and slideshows showing the phases of your work is one of the simple yet effective trunk show ideas that help create a great impression in the minds of customers. Make sure your customer service is flawless. Sending a personal thank you note to everyone who helped you to make the trunk show successful is a great idea.



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