Post from http://www.danieluk.net
Starbucks and Spotify have just announced a huge, multi-year deal that will make the subscription service a central element of Starbucks’ in-store music experience. It’ll also let customers earn free drinks if they subscribe to Spotify Premium.
All told, the agreement will link 7,000 Starbucks locations in the United States with Spotify’s 60 million users to create what the new partners call “a first-of-its-kind music ecosystem.” Starbucks employees (or “partners” as the company calls them) will all receive complimentary access to Spotify Premium and be able to influence the in-store playlist at Starbucks locations. They’ll do this “using tools provided by Spotify,” though the press release doesn’t get more specific than that. Those…
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Spotify is taking over music at Starbucks http://www.danieluk.net/news/spotify-is-taking-over-music-at-starbucks/
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